My Google Alert is going crazy under the keyword I most care about: Google Places. There’s been another spotting of possible new design changes being tested or previewed in Podunk Iowa. The pundits are scribbling in their blogs and Twitter. The SEM experts are quaking in their boots. What will this next change do to or for their clients.
Tags, Preview, Instant, Boost, no more 7 pack, integration of regular search and Google Places, new rules, new rules thrown out with old rules back in force. And with each change the algo goes crazy. Companies that had enjoyed great ranking can’t be found. Companies who haven’t even claimed their listings are number one. One thing for sure, the changes won’t stop because we hung up a new calendar. What might Google do in 2011? Here are my top eight predictions for changes in Google Places next year.
1. Google Places will not only continue to dominate as the most critical advertising engine on or off the web in 2011, but it will actually grow in influence to the point that Uncle Sam will take a look at whether this is monopolistic or not. The government may already be considering the issue, but in 2011 there will be at minimum rumblings and rumors of intervention.
2. Google knows full well that this could be the case, and will start taking more steps to avoid government action. This year it would seem clear that their decision to show third party reviews (like Yelp, Yahoo, and City Search) above reviews created by Google Account holders would seem to validate their wide open eyes about monopoly complaints. One such step will probably be to change the algorithm to give other local search engines and directories higher visibility under local SMB categories.
enterprise preserves that the enhancement and rendering of these upgrades all serves to improve the search results for the customer, a large number of firms have been detrimentally tormented by the recent shifts made to Google. The effects of this has google scraping api been a large amount of distressed emotions between online companies, promotion agencies, and Google.
Still, as Google has said tons of times, it has the very best of objectives planned and just wants the best possible encounter for all its participants. Recently, to return a touch of kindness directly to us in the search engine optimization scene, Google has presented a brand new approach that ought to help in boosting Google page rank. This innovative system, called the Google Disavow Tool, continues to be in its beginnings, but should certainly assist those of us in the website SEO business to get some of our more run-a-way activities back to normal.
Exactly What Can Google Disavow Do for You?
The new Google Disavow Tool does just what one would assume it might do. It disavows connections made between a company’s website or paid advertising campaign with sites regarded as harmful. They may incorporate sites which are thought to be spam by Google, correspond with adult subject material or unflattering services, or hyperlink to paid link data banks. The greatest of these is plainly the paid relationship database.
Up until recently, a large number of SEO enterprises made the error, be it from terrible judgment or dishonest actions, of depending on unnatural and paid link databases for boosting web page visitors and ranking. When Penguin hit, these once accommodating back-links grew to become liabilities that not only suddenly lost their objective but also became unconstructive scrapes that condemned customer domains. At this time, Google is trying to improve these companies by permitting them to disavow one way links that may point to their web based components, and damaged their search engine ranking.
As useful as this all is, Google says for the record that this is a completely new function that even their own workers don’t seem to be one-hundred percent able to deal with quite yet. As of this moment, those inbound links website positioning firms and their customers would love to disavow need to be submitted to Google in a written text document for assessment. Because this requires time to process, it will always be better to get hold of bad backlink web sites first, to determine if they can simply do away with the weblink to your website. In the event that this doesn’t work, I am positive Google will do it is best to get right to the review phase right away.